Eagerly Anticipated Television Event from Writer-Director-Executive Producer Frank Darabont to Air in Two-Hour Installments Over Three Wednesdays, Beginning Dec. 4
The opening episode of TNT‘s eagerly anticipated three-week television event Mob City – from writer-director-executive producer Frank Darabont – is about to become the first television screenplay ever to be adapted for and published through Twitter. The ground-breaking “adaptweetion” is slated to begin rolling out on Twitter through the handle @MobCityTNT today, Monday, Dec. 2, two days before the launch of Mob City on TNT.
Through TNT’s Mob City adaptweetion, which is being created in collaboration with Deutsch NY, the Twittersphere will be transported back to gritty 1940s Los Angeles 140 characters at a time. The story will unfold gradually over three days, taking followers to the point just before the end of the first episode, when a shocking turn of events occurs. To find out what happens at the end of the premiere episode, fans will have to tune in to watch when Mob City premieres on TNT Wednesday, Dec. 4, at 9 p.m. (ET/PT).
Immortalizing the innovative three-day debut of the script will be a microsite hub at mobcity.com/script, which will feature the entire @MobCityTNT feed in chronological order. Real-time dialogue between characters, Vines of pilot footage, talent commentary and other exclusive content will all be incorporated, giving fans an in-depth look at the making of a moralistic and controversial period drama, ideal material for sharing. The end result will be a complete screenplay accessorized with an abundance of rich media and fan interaction.
In addition to the TNT’s Twitter adaption of the opening episode, Mob City stars like Jon Bernthal (@jonnybernthal), Milo Ventimiglia (@miloventimiglia) and Ed Burns (@edward_burns), along with guest star Simon Pegg (@simonpegg), are set to add their own voices to the online conversation. Frank Darabont’s prose will also be a part of the adaption (@frankdarabont).
“The anticipation surrounding Mob City has been building so much, we wanted to create a unique story-telling experience by sharing the first episode’s screenplay specifically adapted for Twitter,” said Tricia Melton, senior vice president of entertainment marketing and branding for TNT, TBS and Turner Classic Movies (TCM). “This is a completely new and innovative way to bring show content to fans in a way that transforms a tweet into social storytelling. Through our Mob City ‘adaptweetion,’ Frank Darabont’s gripping dialogue from the script will become an artful social experience guaranteed to delight fans.”
About TNT’s Mob City
The epic battle between a determined police chief and a dangerous mobster inflames 1940s Los Angeles in TNT‘s eagerly anticipated three-week television event Mob City. Set to premiere Wednesday, Dec. 4, at 9 p.m. (ET/PT), this powerful drama comes to TNT from Frank Darabont (The Walking Dead), who wrote and directed the opening installment and serves as executive producer on the series. Mob City stars an exceptional ensemble cast that includes Jon Bernthal (The Walking Dead), Milo Ventimiglia (Heroes), Neal McDonough (Captain America, Desperate Housewives), Alexa Davalos (Clash of the Titans, The Mist), Jeffrey DeMunn (The Walking Dead, The Shawshank Redemption), Gregory Itzin (24), Robert Knepper (Prison Break), Jeremy Luke (Don Jon) and Ed Burns (Entourage). Also serving as executive producers on Mob City are Michael De Luca (The Social Network) and Elliot Webb (Alpha House). Mob City will air in two-hour blocks over three consecutive Wednesdays (Dec. 4, 11 and 18).
Based on the critically acclaimed book L.A. Noir: The Struggle for the Soul of America’s Most Seductive City, by John Buntin, Mob City is set in post-war Los Angeles, home to glamorous movie stars, powerful studio heads and returning war heroes. But it’s also a city caught between a powerful and corrupt police force and an even more dangerous criminal network determined to make L.A. its West Coast base.
Mob City centers on Det. Joe Teague (Jon Bernthal), an ex-Marine who holds his cards close to his chest. Teague has been assigned to a new mob task force headed by Det. Hal Morrison (Jeffrey DeMunn). The task force is part of a crusade by Los Angeles Police Chief William Parker (Neal McDonough) to free the city of criminals like Ben “Bugsy” Siegel (Ed Burns) and Mickey Cohen (Jeremy Luke), the ruthless king of the Los Angeles underworld. Chief Parker also won’t hesitate to go after anyone from his own police force who sells out honor and duty for the sake of a big payout.
Mob City is being produced by TNT Originals. Working on the series with Darabont, De Luca and Webb are co-executive producers Alissa Phillips and Dana Renee Ashmore, with Paul Bernard serving as producer.
Mob City Twitter Connections
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TNT is television’s destination for drama. Seen in 101 million households and ranking among cable’s top networks, TNT is home to such original drama series as Rizzoli & Isles, Major Crimes, Falling Skies, Perception, Dallas and Franklin & Bash, as well as the upcoming Mob City, Legends, The Last Ship and Murder in the First. The network also features dramatic unscripted originals like Cold Justice, Boston’s Finest and the upcoming Marshal Law: Texas, Private Lives of Nashville Wives, Save Our Business, Inside Job, Life Flight, On the Menu (working title) and Wake Up Call (working title). In addition, TNT is the cable home to popular dramas like Hawaii Five-0, Castle, The Mentalist, Bones and Supernatural; primetime specials, such as the Screen Actors Guild Awards®; blockbuster movies; and championship sports coverage, including NASCAR, the NBA and the NCAA Division I Men’s Basketball Championship.
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